We are committed to protecting your privacy. This Privacy Policy explains how your personal information is collected, used, and disclosed when you visit or make a purchase from our site.

Information We Collect

When you visit our online platform, we automatically collect certain information about your device, including information about your web browser, IP address, time zone, and some of the cookies that are installed on your device. Additionally, as you browse the site, we collect information about the individual web pages or products that you view, what websites or search terms referred you to the site, and information about how you interact with the site. We refer to this automatically-collected information as "Device Information".

We collect Device Information using the following technologies:

• Cookies are data files that are placed on your device or computer and often include an anonymous unique identifier.
• Log files track actions occurring on the site, and collect data including your IP address, browser type, Internet service provider, referring/exit pages, and date/time stamps.
• Web beacons, tags, and pixels are electronic files used to record information about how you browse the site.

Additionally when you make a purchase or attempt to make a purchase through the site, we collect certain information from you, including your name, billing address, shipping address, payment information (including credit card numbers processed securely by our payment processor), email address, and phone number. We refer to this information as "Order Information".

When we talk about "Personal Information" in this Privacy Policy, we are talking both about Device Information and Order Information.

How We Use Your Personal Information

We use the Order Information that we collect generally to fulfill any orders placed through the site (including processing your payment information, arranging for shipping, and providing you with invoices and order confirmations). Additionally, we use this Order Information to:

• Communicate with you;
• Screen our orders for potential risk or fraud; and
• When in line with the preferences you have shared with us, provide you with information or advertising relating to our products or services.

We use the Device Information that we collect to help us screen for potential risk and fraud (in particular, your IP address), and more generally to improve and optimize our site (for example, by generating analytics about how our customers browse and interact with the site, and to assess the success of our marketing and advertising campaigns).

Our lawful basis for processing your personal information includes:

• The necessity for performing a contract with you (for orders and services).
• Our legitimate interests (improving our services, preventing fraud, marketing).
• Your consent (for specific marketing activities or non-essential cookies).
• Compliance with legal obligations.

Sharing Your Personal Information

We share your Personal Information with third parties to help us use your Personal Information, as described above. For example, we use payment processors to handle transactions and shipping companies to deliver your orders. We may also use analytics providers to help us understand how our customers use the site.

Finally, we may also share your Personal Information to comply with applicable laws and regulations, to respond to a subpoena, search warrant or other lawful request for information we receive, or to otherwise protect our rights.

We do not sell your personal information.

Data Retention

We retain your Order Information for our records for as long as necessary to fulfill the purposes for which it was collected, including for legal, accounting, or reporting requirements.

Your Rights

If you are a resident of certain regions, such as the European Economic Area, you have certain rights regarding your personal information. These rights may include the right to access, rectify, erase, restrict processing, object to processing, or request data portability of your personal data.

You also have the right to withdraw consent where processing is based on consent.

If you would like to exercise any of these rights, please contact us using the details provided below.

Cookies

We use cookies to operate and improve our site. You have the ability to accept or decline cookies. Most web browsers automatically accept cookies, but you can usually modify your browser setting to decline cookies if you prefer. Note that if you choose to disable cookies, some features of our site may not function properly.

Children's Privacy

Our site is not intended for individuals under the age of 18. We do not knowingly collect Personal Information from children.

Changes to This Privacy Policy

We may update this privacy policy from time to time in order to reflect, for example, changes to our practices or for other operational, legal or regulatory reasons. Any changes will be posted on this page.

Contact Us

For more information about our privacy practices, if you have questions, or if you would like to make a complaint, please contact us by physical mail using the details provided below:

Prakriti Handcrafts
35, Gandhi Nagar Main Road, 2nd Floor,
Chennai, Tamil Nadu, 600020,
India.